Locative Awareness.
07/23/2009
Locative awareness has been around. Coding pics, data, video annotation etc. But finally here is a very promising mash up of cell phone video with an intelligent layer of relevant data, refreshness. Now…tagging all of this stuff is the hard work (which IBM did), but after that work was all done the Seer Android app gets to work by triangulating GPS, compass, and camera data to give you the goods.
Using the Android G1’s compass, camera, and GPS, IBM’s app shows pop-up windows whenever it recognizes whatever you are pointing at: tennis courts (along with who is playing), bathrooms, buses, and so on. It can tell the user how far away a court or food concession stand is, and can stream in live data such as scores.
So it will be a long before our surroundings are tagged, however, the idea of having rich environments is going to turn consumer engagement on its head. From sporting event to retail this seamless integration can’t get here fast enough.
[ source: techcrunch ]